Other revenue resources

Solutions Journalism Network

• How to sell solutions journalism? Read about the work of The Seattle Times (read a sample proposal), Arizona Daily Star, Richland Source and The Fuller Project.
• Make money with solutions journalism? Here are 8 tips to get there.
• Raising money is hard. Spending it is harder
• Watch this Funding Solutions Journalism discussion hosted by SJN with Tracie Powell, Jiquanda Johnson, Karen Ager, Melanie Plenda and Kristen Oliveri.
• Intro to fundraising, three-part series of slide decks (part one, part two, part three) and a worksheet produced by Bridget Gallagher: 1) Fundraising rules and research; 2) Developing a value proposition; and 3) Donor cultivation and moves management

Fiscal Sponsorship

• LION Publishers has these 5 Tips for Choosing a Fiscal Sponsor for Your Newsroom.
• Examples of solutions journalism oriented funds:
• Solutions Journalism Lab at the Nackey S. Loeb School of Communications
• Solutions Journalism Fund at Community Foundation of Tampa Bay
• McClatchy Group - Impact Media Fund at the Sacramento Region Community Foundation, supporting The Sacramento Bee’s Equity Lab The Fresno Bee’s Education Lab, supported through the Central Valley Community Foundation

Sponsorship / Partnerships

• How a news service for low-income immigrants earns revenue through civic partnerships (LION Publishers)

Grant-writing and Grantmakers

• Indiegraf shared some very useful advice on how to approach writing grant applications, from co-founder and CEO Erin Millar.
• The Wyncote Foundation and Media Impact Funders produced a valuable report to help funders support journalism.
• The Knight Foundation has a landing page full of resources to help newsrooms and funders build a sustainable future for local news.
• The Local Media Association published Pathways to Philanthropy, a July 2021 report with lessons from its Lab for Journalism Funding.

Major Donors

• The Institute for Nonprofit News’ advice on how to increase individual giving for your nonprofit newsrooms

Events

• How publishers navigate the ethics of live events, with case studies from The Atlantic, The New York Times, The Washington Post, and others (Digiday)

Pitch Deck Examples

• The Dallas Morning News, The Fresno Bee

Reader Revenue

• Better News lists numerous case studies and resources for reader revenue.
• How customer service can build trust and engagement with audiences (American Press Institute).
• The Narwhal, a nonprofit news outlet in Canada, uses mini-campaigns to maximize donor support (Better News).
• The Membership Puzzle Project’s Membership Guide contains advice for building a reader revenue stream.
• The Google News Initiative has a comprehensive playbook for growing reader revenue.
• The Facebook Journalism Project produced a guide with 10 Steps to Build a Thriving Reader Revenue Business.