Audience engagement
Joyce’s story, How Community Health Volunteers are Saving Lives in Nairobi’s Informal Settlements Using Technology, had over 2000 viewers, 20,000 impressions on X, and over 10 retweets, including a retweet by the Ministry of Health, Kenya and AMREF CEO.
Community and relevancy drive solutions impact
A solutions story on community health volunteers in Nairobi received more than double the number of usual views on Talk Africa’s website and over 20,000 impressions on X. This high audience engagement included a retweet by the Ministry of Health, Kenya and the CEO of Amref. Talk Africa published the story when the Kenyan government institutionalized community health volunteers nationwide and launched the Electronic Community Health Information System (eCHIS-Kenya), and the story’s headline and content reflected its timeliness and relevance to the Kenyan people. Daniel Otunge of Science Africa says: “Overall, it was the timing and packaging of the story using a SoJo approach. As demanded by the SoJo style, the story was compiled using data collected directly from the beneficiaries and the community health volunteers as its primary sources. This made the story authentic and appealing to the readers. Stakeholders, including the Ministry of Health and Amref, were keen on the story as it provided a means for them to receive feedback directly from the community. Community health volunteers and health facilities were eager to disseminate the message and showcase their success in service delivery.”
A solutions story on community health volunteers in Nairobi received more than double the number of usual views on Talk Africa’s website and over 20,000 impressions on X. This high audience engagement included a retweet by the Ministry of Health, Kenya and the CEO of Amref. Talk Africa published the story when the Kenyan government institutionalized community health volunteers nationwide and launched the Electronic Community Health Information System (eCHIS-Kenya), and the story’s headline and content reflected its timeliness and relevance to the Kenyan people. Daniel Otunge of Science Africa says: “Overall, it was the timing and packaging of the story using a SoJo approach. As demanded by the SoJo style, the story was compiled using data collected directly from the beneficiaries and the community health volunteers as its primary sources. This made the story authentic and appealing to the readers. Stakeholders, including the Ministry of Health and Amref, were keen on the story as it provided a means for them to receive feedback directly from the community. Community health volunteers and health facilities were eager to disseminate the message and showcase their success in service delivery.”