Sojo entrepreneurship

Louisville Public Media adopts solutions-centered editorial strategy

As part of her work as a 2024 HEAL Fellow, Morgan Watkins helped prompt critical discussions about deploying solutions journalism within her newsroom, Louisville Public Media (LPM). These discussions led to a new editorial plan launched in summer 2024, which has begun to be implemented. Watkins says: “Our newsroom has made a decision to focus the vast majority of our stories on three principles: solutions, accountability and community-generated story ideas. We’ve heard from our community that they want to know what others are doing — and what they can do — to address the challenges we face. We decided to be more intentional about solutions journalism, because we want to better serve our community. Our aim is to continue our work toward becoming a trusted source of local news for more people in our community by diversifying our offerings and by serving more residents of our community who have been traditionally sidelined in the media.” LPM has produced more than 10 solutions-centered stories since launching its new strategy.