Digital Startup Fills News Niche in Wheeling, West Virginia


Ledenews.com is one of the more than 80 online-only news sites started in 2019 to fill the void in news deserts. The site covers sports, politics, traffic, and local stories about local people in the Wheeling, WV area. The site cost $5,000 to start and now brings in about $60,000 a year in advertising, with 1,500 to 2,000 readers a day, a rate of growth that suggests profitability within a few years. The site publishes around 10 stories a week, including three major features, and all of the news is geared towards local issues not covered by other publications, including holding local officials accountable.

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